RESET & RHYTHM · PARTNER PROGRAM
A THOUSAND REASONS TO LOVE AMERICA.
People don't travel only for places.They travel for what they love.
Golf. Horses. Music. Food. Football. Motorcycles. Nature. Film. Photography. Traditions.
RESET & RHYTHM connects those passions with destinations and turns them into reasons to travel.
FROM INTEREST TO TRAVEL
We don't start with a destination.We start with a reason to go.
01
PASSION
What does the traveler already love?
02
STORY
Where does this passion live in America?
03
COMMUNITY
Where do we find the people who share it?
04
JOURNEY
Turn the story into a real, bookable travel experience.
05
TRAVEL
A partner travel agency brings the traveler to the destination.
ONE DESTINATION. MANY REASONS.
GOLF
Myrtle Beach
Golf courses, resorts, Atlantic coast and a dedicated golf journey.
COUNTRYSIDE & TRADITIONS
Countryside of Philadelphia
Farms, regional food, craftsmanship, gardens and communities such as German LandFrauen.
WESTERN LIFE
Arizona / Ranch Country
Authentic ranch experiences, horses and Western culture.
MUSIC
Mississippi / Tennessee / Detroit
Music history becomes a reason to travel.
MOTORCYCLES
Route 66
One of America's most iconic passion-driven journeys.
NFL
Seattle
A city trip combined with football, nature and the Pacific Northwest.
WINTER & DARK SKY
Utah
A completely different reason to experience Utah.
KIIllustrative image created with AI.FEATURED CASE STUDY · UTAH
UTAH DOESN'T NEED ANOTHER SUMMER STORY.
It needs a reason to travel in winter.
During our conversation, Utah asked about attracting more winter travelers. RESET & RHYTHM already has a concept for exactly that:
STILLNESS & STARS
Dry January – Clarity Begins in Utah.
11 days of winter landscapes, Dark Sky experiences, Utah's Mighty Five, Jeep adventures, photography, comfortable lodges and space to breathe.
Target audience: experience-driven Baby Boomers and Gen X travelers from German-speaking Europe.
- WINTER
- DARK SKY
- DRY JANUARY
- PHOTOGRAPHY
- NATURE
- JEEP
- BOOMERS + GEN X
- OFF-SEASON
FROM STORY TO MARKET
A great story is only the beginning.
INSPIRE
- Destination storytelling
- Editorial landing page
- Photography & visual storytelling
- Social content
ACTIVATE
- Target communities
- Clubs & associations
- Interest groups
- Creators & networks
- Consumer activation
TRAVEL
- Bookable journey
- Travel agency distribution
- Newsletter activation
- Travel trade support
STORY → COMMUNITY → BOOKABLE TRAVEL
TRAVEL TRADE
AND THEN WE TAKE THE STORY INTO THE TRAVEL AGENCY.
RESET & RHYTHM is designed not only for consumers, but also as a tool for travel trade activation.
FROM SCREEN TO COUNTER.
The same story travelers discover online can continue inside the travel agency.
- Mini Roll-Up
- Destination Poster
- Story Postcards with QR Code
- Counter Card
- Travel Agency Social Assets
- Optional Destination Giveaway
Optional Travel Trade Activation packages available.
KIIllustrative image created with AI.PARTNERSHIP
START WITH ONE STRONG STORY.
Current entry partnership
RESET & RHYTHM STARTER
€5,000
- •Individual destination story concept
- •Dedicated RESET & RHYTHM landing page
- •Editorial storytelling
- •Community / target group strategy
- •Bookable travel concept
- •Integration into the RESET & RHYTHM platform
- •Social and digital activation
- •Travel trade connection
Additional activation, campaigns, content production and travel trade materials can be added individually.
Contact us: alex@argusreisen.de →READY? HERE'S WHAT WE NEED.
BRAND
- ☐ Logo
- ☐ Brand guidelines
- ☐ Destination positioning
STORIES
- ☐ Strategic priorities
- ☐ New developments
- ☐ Hidden stories
- ☐ Seasonal needs
CONTENT
- ☐ Image library
- ☐ Video
- ☐ Usage rights
- ☐ Press material
PRODUCT
- ☐ Hotels
- ☐ Experiences
- ☐ Attractions
- ☐ Local partners
- ☐ Bookable products
PEOPLE
- ☐ One destination contact
- ☐ PR / marketing contact
- ☐ Relevant local partners
WHAT HAPPENS NEXT
1
WE LISTEN
You tell us what matters for your destination.
2
WE FIND THE STORY
We identify the passion and audience.
3
WE BUILD
Story, landing page and travel product are created.
4
WE ACTIVATE
Communities, digital channels and travel trade.
5
PEOPLE TRAVEL
Inspiration becomes a real journey.
WHAT'S YOUR REASON?
There are a thousand reasons to love America. Let's find the one that brings the right travelers to your destination.
LET'S BUILD YOUR STORYRESET & RHYTHM · INSPIRE · ACTIVATE · TRAVEL
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